Marketing (September-December 1908 & January-December 1909) . hepeople he also realizes that to be a suc-cess it is necessary that he know how toapproach the people in order to secure,first, for himself, their thinking at-tention, and later, for his dealer, their buying confidence. In doing this, if he is inexperienced,he will be solicitous about the number ofpeople who read his ads. If experienced,he will believe that far more important ^ Kthan getting ads. read by a great number M-Clary Sof people is getting them read by those Why have an ovensufficient only for threepies when Saek-altaRange
Marketing (September-December 1908 & January-December 1909) . hepeople he also realizes that to be a suc-cess it is necessary that he know how toapproach the people in order to secure,first, for himself, their thinking at-tention, and later, for his dealer, their buying confidence. In doing this, if he is inexperienced,he will be solicitous about the number ofpeople who read his ads. If experienced,he will believe that far more important ^ Kthan getting ads. read by a great number M-Clary Sof people is getting them read by those Why have an ovensufficient only for threepies when Saek-altaRange oven will takefour pies and othercooking? The morebaking space you have-the less fuel you use-tbe lees work you doFuel and work are just about the main itemsof expense in the kitchen Sask-altaRange saves both for you MSClarys Sask-alta Steel Range Granted -Thewish for more topspace Grantor:—Sask-alta -The:g in half ofday Grantor:c-alta -The useof a top apace suf-ficient to prepare time Grantor—Sask-alta RangeSask-alta piping. duces the heat,soTHE GRATESare important Sask-alta R «l ng C \ Double DuplexCrates Sask-alta Double Duplex Gratea are madein four pieces, each grate ehaken separatelyAshes over one grato can b-3 shaken withoutwasting good fuel over other grate No pokingnecessary, thereby saving fuel Dampers at bothends of fire-box secure perfect drafts Whengrates are inverted for wood a patent clampretains them in position The easiest-workingway ia the surest-serving way — and that a Three McClary Ads. 8 Economic Advertising Oct., 1908 people whom he can rightly style possibles. There are twoclasses of people whom the knowing stove manufacturerregards as possibles, and aims through his dealers to reach;people who have no stoves, people who have stoves worsethan none. The first class might be said to comprise the newly-married,immigrants and new residents in a town. The second class comprises all grades and all types of people. When the a
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