Pink Mr Whippy, Freshly Whipped Creamy Soft Ice Cream van, built by Whitby Morrison, Crewe, Cheshire, England, UK, CW1 6TT


Mr. Whippy (or Mister Whippy) is a brand of soft-mix ice cream produced by Wall's, a subsidiary of Unilever as part of the Heartbrand. Mr. Whippy began as a franchise of ice cream operators, but is now just the name of the soft-mix ice cream, as such, many ice cream vendors selling the soft-mix brand themselves as "Mr. Whippy" and stylise their vehicles and outlets as they wish. Actual franchises of the brand continue separately in Australia and New Zealand. The name "Mr. Whippy" has become a generic trademark in the United Kingdom amongst consumers to refer to soft-serve ice cream in a single cone The company originated when British businessman Dominic Facchino visited the United States and saw the Mister Softee ice cream franchise, selling soft serve ice cream from mobile ice cream vans. Unable to license the brand in the UK, Facchino set up his own Mr. Whippy franchise in Birmingham in 1958, starting with a fleet of six vans. The company was purchased by Unilever in 1966.


Size: 5472px × 3648px
Location: Crewe, Cheshire, England, UK, CW1 6TT
Photo credit: © Tony Smith / Alamy / Afripics
License: Licensed
Model Released: No

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