New York City, USA. 1st Aug, 2015. Digital images of endangered species are projected onto the south face of New York City's Empire State Building on Saturday evening. The project, entitled #racingextinction, is the brainchild of filmmaker and photographer Louis Psihoyos and multimedia artist Travis Threlkel, and is designed to raise awareness of the plight of threatened creatures. The collaborators refer to it as a "weapon of mass instruction." The images were projected using 40 projectors of 20,000 lumens each. Credit: Adam Stoltman/Alamy Live News
New York City, USA. 1st Aug, 2015. Digital images of endangered species are projected onto the south face of New York City's Empire State Building on Saturday evening. The project, entitled #racingextinction, and Projecting Change, is the brainchild of filmmaker and photographer Louis Psihoyos and multimedia artist Travis Threlkel, and is designed to raise awareness of the plight of threatened creatures. The collaborators refer to it as a "weapon of mass instruction." The images were projected using 40 projectors of 20,000 lumens each. © Adam Stoltman/Alamy Live News
Size: 3888px × 2592px
Location: Empire State Building, New York, NY, United States
Photo credit: © Adam Stoltman / Alamy / Afripics
License: Licensed
Model Released: No
Keywords: advocacy, animals, awareness, build, building, change, conservation, creatures, digital, empire, endangered, environment, environmental, environmentalists, extinction, movement, projected, projecting, projections, racing, racingextinction, species, state, sustainability, wildlife