. How to make show cards; a practical treatise for the use of retail merchants and their clerks. a Chop Sueij while you waif. FIGURE 4 MADE WITH MARKING PEN. Quite prominent Soda Fountain cards may becut 3 x 14 inches (see Figs. 5, 6 and 7). A fullsheet of cardboard 22 x 28 inches will cut 14 cardsof this size. White cardboard with black letteringand underlined with red ink will present a very neatappearance. HOW TO MAKE SHOW CARDS. \m J* ^ ^ ^ $ 4 -Si J5! c 15 3 ^ § 104 HOW TO MAKE SHOW HOW TO MAKE SHOW CARDS. 105 VERTICAL ALPHABET. In the illustrations, Figures 9 and 10, the stu-dent


. How to make show cards; a practical treatise for the use of retail merchants and their clerks. a Chop Sueij while you waif. FIGURE 4 MADE WITH MARKING PEN. Quite prominent Soda Fountain cards may becut 3 x 14 inches (see Figs. 5, 6 and 7). A fullsheet of cardboard 22 x 28 inches will cut 14 cardsof this size. White cardboard with black letteringand underlined with red ink will present a very neatappearance. HOW TO MAKE SHOW CARDS. \m J* ^ ^ ^ $ 4 -Si J5! c 15 3 ^ § 104 HOW TO MAKE SHOW HOW TO MAKE SHOW CARDS. 105 VERTICAL ALPHABET. In the illustrations, Figures 9 and 10, the stu-dent will notice the letters are vertical instead ofslanting style. In practice study carefully the exercises givenin the first line of both illustrations and see thatyou have the proper slant of pen from the base small arrows show the order in which eachstroke is made and combined for a finished letter. This alphabet may be made very rapidly andalso have the appearance of being somewhat tastywithout extra effort, as the letters are formed bynatural and rapid strokes of the pen. The size ofthe letters may be varied by making the letters talland slender or by making them low and and practice especially the form and make-upof each letter, then you will be in a good positionto vary the proportion of lettering and wording oneither small or large cards and tickets. The lower case letters given in Figure 10 willbe found interesting, as a few simple strokes makeup the full s


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Keywords: ., bookcentury1900, bookdecade1910, booksubjec, booksubjectlettering