. Florists' review [microform]. Floriculture. 'lojiciiiliuL: I'll culirtviip to ilisiil;i_\- llic bo.'iiity lit lii> wiirrs. We li;i\(' :it- tciiijitcil tip ••xjiciid most of tlic i'lmds of oil) .'iitrf^i to new sjiaiiiT ;i(l\ CI t i>iii;i, to ;itt I'.'ict attoiltioil 1o tlli' sm'.i;il llioi^ts' iliiys, siicli :i- llasttT, Mother^' 'l;iy. Tliaiiksjihinj:. Clirist- mas. rtc To attiact sjiccial attention to our )ii'\vs)ia;;rr ail\ (Mtisemcnts. avc liavf employed aitists to draw attrac- ti\e pictuies, nsnally of a p;iil. Avith some decoi-ations of lloweis, our name and telejdione niimher. &
. Florists' review [microform]. Floriculture. 'lojiciiiliuL: I'll culirtviip to ilisiil;i_\- llic bo.'iiity lit lii> wiirrs. We li;i\(' :it- tciiijitcil tip ••xjiciid most of tlic i'lmds of oil) .'iitrf^i to new sjiaiiiT ;i(l\ CI t i>iii;i, to ;itt I'.'ict attoiltioil 1o tlli' sm'.i;il llioi^ts' iliiys, siicli :i- llasttT, Mother^' 'l;iy. Tliaiiksjihinj:. Clirist- mas. rtc To attiact sjiccial attention to our )ii'\vs)ia;;rr ail\ (Mtisemcnts. avc liavf employed aitists to draw attrac- ti\e pictuies, nsnally of a p;iil. Avith some decoi-ations of lloweis, our name and telejdione niimher. "\\'e liave used sumi'nts in pa;^e, lialf-i^age. and ift to man, the flowers, and. yet many of them fail to appreciate the fact that llowers themsehes can be made to lia\"o an advertisinfi^ value. Many lirms allow their windows to remain undecorated from day to day; many of them lose sifjht of the possibilities in a beautiful window display. We have found it ]irofltable to purchase beautiful speci- mens of pottery to set off the beauty of our flowers, and each morninj^ fresh llowers are placed in the window for tlisplay. A beautiful window attracts hundreds of jieople to view it. We have also found that special win- dows, such as the Florida scene, shown on this page, pay well. This window was made especially to put on sale hun- dreds of small century plants. Live baby alligators in the tank in front attracted many persons, who remained there for a long while looking at Florida Scene That Attracted Much Attention in Window of Joy Floral Co., Nashville. -At other times we have used live gold- fish, and we expect this fall to. make up .'1 window of li\e ]>heasants. Wo have found that these special windows at-' tract not only the attention of the Iraflic passing in front of our store, but also win newspaper commendation. Newspaper Articles. We ha\e enlisted the services of the newspapers, not with the seltish idea of jiromotiug the llower business of our own
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Keywords: ., bookcentury1900, bookdecad, booksubjectfloriculture, bookyear1912
